Innovation and diversification of product lines are an integral part of operating any successful business or brand. Careful consideration with thousands of hours of planning, product development, and preparation go into roll-outs, redesigns, and revamps. These are immutable facts for any successful product launch, and steps which must have surely been taken in the lead-up to the unveiling of The Macallan 1824 Series. What leaves me scratching my head is how the entire company and their affiliates could have possibly managed to get it all so very, very wrong.
June 2013 Archives
If you are not already aware that Father's Day falls on this coming Sunday, then this guide should help you with a few last minute gift ideas for a whisky loving dad. If you were already aware and were waiting for us to publish a list of suggestions, then your long wait is over.
- Examine your intended recipient's existing collection as I will do my best to provide you with some benchmark bottles to provide a frame of reference in determining which palates a particular whisky will likely appeal to.
- For Ontario readers, make use of the embedded links to check stock before embarking. It is important to remember that as one of the last redeeming features of its existence, the LCBO does provide for free inter-store transfers of bottles, though delivery times will vary from 3 to 7 days depending on distance between your store and the store of origin. So you may not need to drive several hours to get a bottle. Lastly, for any locations showing one bottle of something, be sure to phone the store confirm availability.